Karolina Ideböhn | GO MO Group
SEO agency since 2014
  • Services
    • Pull Marketing
    • SEO (Search Engine Optimization)
    • SEA (Search Engine Advertising)
    • Analysis and Strategy Proposal
    • Web Development and Design
    • ASBX: Outbound Lead Generation
  • About GO MO
    • We are an international digital marketing agency helping leading B2B companies adapt to new buying behaviors through data-driven strategies. Unique focus on B2B Pull Marketing. Offices in Sweden, England and India. Read more about us
  • Case
    • Case Study: Adnavem
    • Case Study: Alarm and Home Security Company
    • Case Study: Coor
    • Case Study: Dell
    • See more Case Studies
  • Insights
    • Utilizing Google’s data to win
    • Push vs Pull Marketing
    • Interview with Stefan Lorentzson, AB Volvo
    • Iterview with Kristina Alstermark, Rillion
    • Explore our insights
  • Press
  • Career
  • Contact Us
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  • GO MO Group
    • Services
        • Services
          • Pull Marketing
            Pull Marketing is marketing to individuals and organizations with an expressed demand for one’s services or products.
          • SEO (Search Engine Optimization)
            Maximize your online presence with a comprehensive SEO strategy: drive relevant traffic to your website and build a strong online presence over time.
          • SEA (Search Engine Advertising)
            Meet your target audience on the search engine as they are looking to buy. Get effective results and increase your company's visibility using SEA.
          • Analysis and Strategy Proposal
            Create a digital marketing strategy from a complete understanding of your digital presence and the competitive online landscape in your industry.
          • Web development and design
            We create websites that combine a user-friendly experience (UX) with a strong focus on SEO optimization from the start.
          • ASBX: B2B Leadsgenerering
            Enhance your B2B marketing with our segmented lead generation. Reach decision-makers with relevant messages and generate business opportunities.
    • Case
        • Case
          • Case Study: Adnavem
            When Adnavem implemented an SEO strategy, their website quickly started to perform well, regardless of larger and more established competitor.
          • Case Study: Alarm and Home Security Company
            When an alarms and home security company shifted to Pull Marketing by digitizing their marketing and sales, they saw great results.
          • Case Study: Coor
            Large-scale Pull Marketing for Coor. Marketing in several languages, on many markets, for a company with a large service portfolio.
          • Case Study: Dell
            Dell found and communicated to decision-makers in IT companies as part of their expansion on the French market.
          • See more case studies
    • Insights
        • Insights
          • Utilizing Google’s data to win
            Google has optimized its algorithms for over 20 years to better identify which factors make up a good online user experience...
          • Push vs Pull Marketing
            Traditional marketing has relied on Push strategies, casting a wide net or attempting to stimulate demand – this often results in marketing messages...
          • The CMOs of the future: interview with Stefan Lorentzson
            Meet the Marketer: Stefan Lorentzson from Volvo Group discuss how company culture and leadership impact marketing and communications.
          • The CMOs of the Future: Interview with Kristina Alstermark
            Meet the Marketer: Kristina Alstermark talks about leading a global marketing department and her learnings from navigating a major rebranding project.
          • Explore more Insights
    • About GO MO
        • About GO MO
        • We are an international digital marketing agency helping leading B2B companies adapt to new buying behaviors through data-driven strategies. Unique focus on B2B Pull Marketing. Offices in Sweden, England and India.

          With 50+ passionate marketers who are committed to helping our clients achieve amazing results, we can create customized teams with precisely the specialist skills required for each project.

          With data and a complete focus on our clients' target audience, we can execute on ambitious endeavors with high goals. Our promise is that our clients will be able to capitalize on existing demand by being visible in the right channels, to the right individuals.

          Read More About us
    • Contact Us
    • hamburger
      • SEO agency since 2013
          • Services
              • Pull Marketing
                Pull Marketing is marketing to individuals and organizations with an expressed demand for one’s services or products.
              • SEO: Search Engine Optimization
                Maximize your online presence with a comprehensive SEO strategy: drive relevant traffic to your website and build a strong online presence over time.
              • SEA (Search Engine Advertising)
                Meet your target audience on the search engine as they are looking to buy. Get effective results and increase your company's visibility using SEA.
              • Digital marketing analysis and strategy suggestion
                Create a digital marketing strategy from a complete understanding of your digital presence and the competitive online landscape in your industry.
              • Web Development and Design
                We create websites that combine a user-friendly experience (UX) with a strong focus on SEO optimization from the start.
              • ASBX: B2B Leadsgenerering
                Enhance your B2B marketing with our segmented lead generation. Reach decision-makers with relevant messages and generate business opportunities.
          • About


            • We are an international digital marketing agency helping leading B2B companies adapt to new buying behaviors through data-driven strategies. Unique focus on B2B Pull Marketing. Offices in Sweden, England and India.

              With 50+ passionate marketers who are committed to helping our clients achieve amazing results, we can create customized teams with precisely the specialist skills required for each project.

              With data and a complete focus on our clients' target audience, we can execute on ambitious endeavors with high goals. Our promise is that our clients will be able to capitalize on existing demand by being visible in the right channels, to the right individuals.

              Read more about us
          • Case
              • Case Study: Adnavem
                When Adnavem implemented an SEO strategy, their website quickly started to perform well, regardless of larger and more established competitor.
              • Case Study: Alarm and Home Security Company
                When an alarms and home security company shifted to Pull Marketing by digitizing their marketing and sales, they saw great results.
              • Case Study: Coor
                Large-scale Pull Marketing for Coor. Marketing in several languages, on many markets, for a company with a large service portfolio.
              • Case Study: Dell
                Dell found and communicated to decision-makers in IT companies as part of their expansion on the French market.
              • See more case studies
          • Insights
              • Utilizing Google’s data to win
                Google has optimized its algorithms for over 20 years to better identify which factors make up a good online user experience.
              • Push vs Pull Marketing
                Traditional marketing has relied on Push strategies, casting a wide net or attempting to stimulate demand – this often results in marketing messages...
              • The CMOs of the future: interview with Stefan Lorentzson
                Meet the Marketer: Stefan Lorentzson from Volvo Group discuss how company culture and leadership impact marketing and communications.
              • The CMOs of the Future: Interview with Kristina Alstermark
                Meet the Marketer: Kristina Alstermark talks about leading a global marketing department and her learnings from navigating a major rebranding project.
              • Explore more Insights
        • Career
        • Contact Us
    • SV
    • Search
    • Menu Menu
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    Meet Karolina

    I am one of the newest CSM trainees at GO MO, but I first came to the company in the summer of 2021 as a part of their content team while I was finishing my studies in digital marketing. I have experience from my time as a campaign coordinator and as a corporate relations specialist, where I was responsible for international campaign collaborations towards B2B and B2C.

    I am fascinated by the psychology behind decision-making, and am driven by creating messages that lead to action.

    Education

    • Polytechnic degree in digital marketing from Medieinstitutet.
    • Master of Science degree in Communication from Gothenburg University.
    • Degree in philosophy from Gothenburg University, with a focus on communication and cultural values.

    About my role

    I am currently a trainee at GO MO which means that I get to work with everything from writing content, ads, analyzing keywords, develop strategies, and much more. Working at GO MO suits me like a glove because I am driven by working towards deadlines in close contact with the customer and the end result.

    Knowing where you started and seeing the result is the most satisfying part of our projects. Taking a company’s digital strategy from nothing the being able to challenge and surpass competitors is a reward in itself, knowing you put in the work and made it possible.

    Up close and personal

    When I’m not at work you’ll find me in the woods or in the mountains with my man and my dog, making a fire or just admiring the view. Hiking with no phone reception is one of my favourite things to do, it makes me feel both alive and calm at once.

    I’m passionate about rescuing dogs. I’m on the board of a dog rescue organization that saves homeless dogs in Spain by finding them new homes in Sweden. I have also created a website where dog rescue organizations can make their dogs available for adoption. The source of my passion is my own dog, who is rescued from a shelter in Irland. He’s had many foster siblings during our years together.

    Karolina Ideböhn
    https://www.linkedin.com/in/karolina-ideb%C3%B6hn-969909192/mailto:ki@gomogroup.com

    Karolina Ideböhn

    Client Success Manager

    Educated in communication and with an interest for strategic communication, especially now that it is becoming more digital.

    GO MO Group
    BACK

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